I reject the idea that having standards is a negative thing.
I reject the idea that being judgemental is a negative thing.
I reject the idea that elitism is a negative thing.
Somehow people have gotten it into their heads, that having high standards, and being judgemental are bad things.
There is only one way to ensure excellence, and that is to insist on it. If you don't insist on excellence, you will rarely get better than adequacy. Not everyone can rise to excellence, (after all, that which is excellent is by definition superior than others), but everyone should strive for it in all things.
Stop celebrating mediocrity